by Bira 91, the Indian craft beer company, has collaborated with Accenture to drive digital transformation and innovation. The collaboration will focus on three key areas:
- Digital customer experience: Accenture will help Bira 91 to improve its digital customer experience by providing insights into customer behavior and preferences. This will help Bira 91 to deliver personalized and relevant experiences to its customers.
- Supply chain optimization: Accenture will help Bira 91 to optimize its supply chain by using data analytics to identify and address inefficiencies. This will help Bira 91 to reduce costs and improve delivery times.
- Product innovation: Accenture will help Bira 91 to innovate new products and services by using design thinking and agile development methods. This will help Bira 91 to stay ahead of the competition and meet the changing needs of its customers.
The collaboration between Bira 91 and Accenture is a sign of the growing importance of digital transformation in the beer industry. The beer industry is facing increasing competition from new entrants and changing consumer preferences. By collaborating with Accenture, Bira 91 is well-positioned to meet these challenges and continue to grow its business.
Here are some additional details about the collaboration:
- The collaboration will last for three years.
- The value of the collaboration was not disclosed.
- The collaboration will focus on three key areas: digital customer experience, supply chain optimization, and product innovation.
